How to Create a QR Code That Actually Gets Scanned

Let’s be honest—QR codes are everywhere.
But here’s the real question

Why do some QR codes get scanned like crazy… while others are completely ignored?

The secret isn’t just having a QR code—it’s knowing how to create a QR code that people actually want to scan. Don’t worry, it’s easier than you think. Let’s break it down step by step.

Why Most QR Codes Don’t Get Scanned

Before we fix the problem, let’s understand it. Most QR codes fail because:

There’s no clear reason to scan
The QR code looks boring or untrustworthy
It’s placed in the wrong spot
It leads to a slow or confusing page

Good news? Every one of these issues is fixable.

Step 1: Give People a Reason to Scan

People won’t scan “just because.”
They scan when there’s value.

Instead of placing a QR code alone, add a clear call-to-action:

“Scan to Get 20% Off”
“Scan for Today’s Menu”
“Scan to Watch the Demo”
“Scan to Register Instantly”

A strong CTA can double or even triple scan rates.

Step 2: Use a Dynamic QR Code (This Is a Game Changer)

If you’re serious about results, always use a dynamic QR code.

With QR Code Creator, dynamic QR codes let you:

Track scans
Change links anytime
Measure performance
Improve future campaigns

Static QR codes? Fine for basic use—but not for growth.

Step 3: Design Your QR Code to Look Trustworthy

A plain black-and-white QR code works—but a branded QR code works better.

Tips:

Use your brand colors
Add a logo in the center
Keep high contrast for easy scanning
Don’t over-design—clarity matters

With QR Code Creator, you can design QR codes that look professional and reliable.

Step 4: Place It Where People Naturally Look

Even the best QR code won’t get scanned if it’s hidden.

Best placement ideas:

Eye-level on posters
Near checkout counters
On product packaging
On tables, menus, or receipts
In emails and social media posts

Rule of thumb: If it’s easy to see, it’s easy to scan.

Step 5: Make the Landing Page Mobile-Friendly

Remember—QR codes are scanned on phones.

If your page:

Loads slowly
Is hard to read
Has too many steps

People will leave instantly.

Always link your QR code to a fast, simple, mobile-optimized page.

Step 6: Test Before You Print

Before printing thousands of copies:

Scan on Android and iPhone
Test in different lighting
Check loading speed
Verify the correct link

A quick test can save money, time, and embarrassment.

Bonus Tip: Track, Learn & Improve

Want to know what’s really working?

With QR Code Creator, you can track:

Number of scans
Time and location
Device type
Best-performing QR codes

Tracking helps you improve placement, design, and messaging.

Why QR Code Creator Makes It Easy

✔ Dynamic & trackable QR codes
✔ Clean, beginner-friendly dashboard
✔ Branded QR designs
✔ Real-time analytics
✔ Perfect for business, marketing & events

With QR Code Creator, you’re not just creating QR codes—you’re creating results.

Final Thoughts

Creating a QR code is easy.
Creating a QR code that actually gets scanned? That takes strategy.

Follow these simple steps, use the right tools, and always focus on the user.

Ready to create smarter QR codes?
Start with QR Code Creator and turn every scan into real engagement.

FAQs

Why are people not scanning my QR code?
Most QR codes fail due to unclear call-to-action, poor placement, boring design, or slow landing pages.

What makes a QR code more scannable?

A clear CTA, good contrast, proper size, branded design, and placement at eye level make QR codes easier to scan.

Should I use static or dynamic QR codes?

Dynamic QR codes are better. They allow tracking, editing links anytime, and improving performance using scan data.

Can I track how many times my QR code is scanned?

Yes. With QR Code Creator, you can track scan count, location, device type, and time of scans in real time.

Does adding a logo to a QR code affect scanning?

No—if done correctly. Adding a logo improves trust and branding, as long as the QR code remains clear and high-contrast.